VENILION
We build and activate brands through cultural insight, strategic vision, and the power of emotion across every element of its expression.
Branding Strategy
User Interface
packaging design
Web development
Wizmedia is a global brand strategy, innovation and experience firm. We use the power of creativity to transform business for the better. As a strategic and creative partner to large corporations, cultural institutions and startups, we work with our clients on complex brand and business challenges. We are a member of Publicis Communications.
Approach
Our approach for Venilion involved a strategic blend of branding and marketing efforts. We began by developing a distinct brand identity that resonated with their target audience. Leveraging this foundation, we executed a digital marketing strategy that included SEO optimization, engaging social media campaigns, and strategic influencer collaborations. Through these efforts, we not only elevated their online presence but also generated substantial sales growth, establishing Venilion as a prominent player in the cosmetic industry.
Results
With our custom advertising strategies in place, Venilion achieved substantial growth with core and seasonal products. Our methods also improved ad efficiency, which has allowed the client to grow their revenue with ads that mostly pay for themselves.The most important key performance indicators (KPIs) for our client are the cost of goods sold, ad attributed revenue, and total revenue. After partnering with us , Venilion has experienced consistent year-over-year growth across each of these KPIs. When we partnered with Venilion in 2018, their total sales for that quarter were not what they were hoping to achieve. Just two years later in Q4 of 2020, Wizmedia had surpassed expectations with a massive increase of 10,112%.
